Content strategy for mobile by karen mcgrane download firefox

They have been optimized for the series 40 browser, s60 browser, maemo browser, and opera mini. This book is the most cogent argument ive yet seen for the separation of form from content. This document is part of the getting started with aem mobile guide, a recommended starting point for aem mobile reference. If you see this icon, be aware that attackers may be able to manipulate parts of the page, for example, by displaying misleading or inappropriate content, but they shouldnt be able to steal your personal data from the site. From the a book apart library html5 for web designers jeremy keith css3 for web designers dan cederholm the elements of content strategy erin kissane designing for emotion aarron walter mobile first luke wroblewski design is a job mike monteiro content strategy for mobile karen mcgrane just enough. On the downside, theres no such thing as content strategy for mobile. You can use the same code to target both desktop firefox and firefox mobile, and use jpmmobile instead of the normal jpm. For more than fifteen years karen mcgrane has helped create more usable digital. Pages that are authored in aem can be used as app content, even when the device is. Mobilify is a firefox extension which is designed to show a compact view of the content size of webpages, in order to simulate the firefox mobile ui. Firefox for android implements its ui using native android widgets instead of xul.

Mixed content blocker in firefox for android firefox for. Read about how to install firefox os and how to develop apps for it. We have a history of having separate sitesone desktop site, one mobile site, and one mobile app, and its been a hassle to say the least. The mobile first approach to content gains popularity. Implementing personalization in your content strategy will help you build awareness, trust, and engagement. Mobile content is any type of electronic media which is viewed or used on mobile phones, like ringtones, graphics, discount offers, games, movies, and gps navigation. If you have an interesting mobile marketing tip, please leave it in the comments section below. Use content sync to package content so that it can be used in native mobile applications. We are pleased to present you with this excerpt from chapter 1 of content strategy for mobile by karen mcgrane, now available from a book apart. It adds a button on the addon bar formerly known as status bar in firefox 4 which enables instantly viewing the webpage in a mobile like user interface. Enjoy the latest from firefox on your android device. Karen mcgrane however, in her book content strategy for mobile 2012, a book apart argues that we cannot infer anything about the behaviour of the user from the fact that they are accessing a site from a smartphone. Jan 01, 2012 short, sweet, and to the point, but filled with a ton of useful infoformation to help guide your organizations or your clients content strategy. How do i stop firefox from showing mobile content on my.

The nook book ebook of the content strategy at work. You dont get to decide which platform or device your c. Next week, june 1517, well be driving the firefox gone mobile ice cream truck around london from from 126pm each day, clad with great swag and our famous, communitynamed ice cream creations. How to build seo into content strategy jonathon colman.

To add, delete, or modify this preference, you will need to edit your configuration do not edit this article. Pages that are authored in aem can be used as app content, even when the device is offline. Kristina halvorson joins jen simmons to talk about the discipline of content strategy, where it came from and where its going. Jan 12, 2014 with mobile device usage growing by leaps and bounds each year, perhaps its time to start creating a mobilefirst content marketing strategy and then work backwards to cater to your desktop visitors needs. Have you tried the mozilly vanilly or the awesome bar. She cohosts a responsive web design podcast with ethan marcotte, and her first book, content strategy for mobile, was published in 2012 by a book apart. Youll first gather data to help you make the case for a mobile strategy, then learn how to publish flexibly to multiple channels. So why are companies approaching mobile content from a desktop perspective. A supposedly fun thing ill never do again by david foster wallace. How to build the right content strategy for your mobile app. Mozilla and browserstack partner to drive mobile testing on. Firefox despite being a popular browser, currently has no version for mobile devices. You cant afford to ignore this trend, because its not going away. For nearly 20 years karen has helped create more usable digital products through the power of user experience design and content strategy.

Shell also describe how your cms and workflow process can work for mobile publishing, too. How to create a mobilefirst content marketing strategy. Published in content strategy, mobilemultidevice, writing. In this second edition, he tackles new properties and techniques, including micro layouts. Karen mcgrane on a good day, i make the web more awesome. Its time to define a mobile content strategy that will make your customers very happy. Karen mcgrane plays nicely in the content strategy, information architecture, and interaction design sandboxes. With mobile device usage growing by leaps and bounds each year, perhaps its time to start creating a mobilefirst content marketing strategy and then work backwards to cater to your desktop visitors needs. In a very special twopart episode, we talk to the team at capital one that pulled off a complete responsive redesign in just two months. Theres no getting away from it, mobile internet is not going away any time soon and for those designers that have been avoiding it, nows the time to. We were very glad to get one codebase and move forward with one local team. Wall street business magnate stephen chu, winner of the strathmores whos who registry honoring the most successful business tycoons in the world, says the demolisher betting system lived up exactly to its billing.

Karen mcgrane content strategy for mobile a book apart. Published in content strategy, mobile multidevice, writing. And on our mozilla developer roadshow hopefully coming to a city near you soon, we will have our compatibility experts explaining how you can benefit from testing firefox on mobile with browserstack. Developing a content strategy for your mobile app blog. You can use the same code to target both desktop firefox and firefox mobile, and use jpm mobile instead of the normal jpm. I was wondering if anyone could assist me with this problem. How can you be sure that your content will work everywhere, all the time. Firefox shows mobile content on my desktop such as going to yahoo sports page instead of desktop content on my desktop. Mobile content marketing is getting more important than ever. Finding success with mobile roadies content management system. How to incorporate these changes into your content. Firefox focus content blocker renders image files incorrectly.

Dynamic, fresh content is one of the most compelling drivers for app use, but continuously updating an apps information can be taxing on developers. The title given to this article is incorrect due to technical limitations. Dec 18, 2016 freerange communications provides information on mobile marketing, mobile publishing and helps you with your content strategy. A preconference event organized by kristina halvorson and karen mcgrane, the consortium was the first formal external conference to bring practitioners together with the purpose of discussing and. Presented by karen mcgrane at mozcon 20 do you think no one will ever want to do that on mobile. New contexts and interactions in mobile force us to rethink how we style content. Clearly, mobile isnt just a new technology with a small screen size its the way the world is getting online. Defining your mobile content strategy uies all you can. Mar 24, 2015 developing a mobile content strategy isnt just about making content look as good on phones and tablets as it does on the desktop. Mar 03, 2017 and on our mozilla developer roadshow hopefully coming to a city near you soon, we will have our compatibility experts explaining how you can benefit from testing firefox on mobile with browserstack.

Sep 08, 2015 mozilla says that the reason for firefox for ioss limited release is primarily to collect feedback. As mobile phone use has grown since the mid1990s, the significance of the devices in everyday life has grown accordingly. Mar 24, 2018 mobile content marketing is getting more important than ever. The mobilefirst approach to content gains popularity. Mar 31, 2017 in todays web world content is king and building right content strategy for a mobile app is the secret key to success. Find out about the key points you must implement to improve your mobile content strategy. In content strategy for mobile, karen mcgrane shows you adaptive, structured content, and the strategy youll need to achieve it in the mobile world. Switch webpages to mobile view in firefox with mobilify.

This post aims to educate you about the ways to crack that key. Mobile marketing mobile publishing content strategy. In todays web world content is king and building right content strategy for a mobile app is the secret key to success. In her presentation at breaking development in dallas tx karen mcgrane outlined why providing content to mobile users is not only a strategic imperative but also an obligation for many organizations. Developer ecosystem supporting the larger firefox ecosystem and better enabling the developer community on mobile projects. Content strategy for mobile uies all you can learn library. How does content on a webpage translate to an audio interface. Mozilla also makes another mobile browser for ios called firefox for ios firefox for android uses the same quantum engine as mozilla firefox. Its not uncommon for pdfs to receive zero downloads. No one can better guide you through these galaxies than dan cederholm. How to create epic mobile marketing content that works. For the 2011 q3 mobile in mind project, the first step is to identify a list of aspects of the site which will not translate easily to mobile. Im karen mcgrane and i consult on digital strategy your company can hire me to identify and solve problems with your content management, user experience design, and mobile or multiplatform design. I have tried clearing cookies and c ache, and that has not solved my problem.

Content strategy for mobile by karen mcgrane goodreads. Firefox will display a grey warning triangle when insecure passive content is present and loaded on a page. Developing a mobile content strategy isnt just about making content look as good on phones and tablets as it does on the desktop. This can serve as an outline for the design process, where we address each of these challenges one by one to develop reusable design patterns. Apple 7% of overall ipad traffic comes from the new ipad iphones take 3 top places in us, and 3 out of 5 in eu5 countries 60% of connected devices traffic in us comes. Mobile roadies content management system makes it much simpler by allowing developers to provide users with real time updates that are synced across iphone, android, and the mobile web. From advanced selectors to generated content to web fonts, and from gradients, shadows, and rounded corners to elegant animations, css3 holds a universe of creative possibilities. In todays web world, content is king and building the right content strategy for a. Karen will discuss why you need to deliver content wherever your customer wants to consume it. Pursuing opportunities that enable and support larger distributions of firefox for android. Learn what information firefox sends to web sites about your location and how to use and manage locationaware features of your browser. Ensuring that your site is responsive or adaptive is becoming essential to your mobile design strategy. Instead, we should simply use this context as a catalyst for creating deviceindependent content.

Firefox for android codenamed fennec is the build of the mozilla firefox web browser for devices such as smartphones and tablet computers. Help your content go anywhere with a mobile content strategy. Firefox os is an open source mobile operating system which uses linux and mozillas gecko engine to run a user interface and set of applications written entirely in html, css and javascript. Taking the shift to mobile as a focus for improving content for everyone, she makes the case that you need make sure that your content works on mobile, and sooner rather than later. Send usage data on firefox mobile browsers firefox for android, firefox for ios, firefox focus, firefox klar and firefox lite collect and submit different data.

A content strategy roadmap a content strategy roadmapkristina halvorson, brain tra. Developing for firefox mobile archive of obsolete content mdn. The nokia mobile web templates are a set of templates including xhtml and css files for low, mid, and highend devices that generate similar experiences across different devices, including hacks that solve some bugs, like the 100% width bug. Find out about the key points you must implement to. Karen teaches design management in the mfa in interaction design program at the school of visual arts in manhattan. Heres a closer look at what you need to know to develop the right mobileoptimized content marketing strategy for your business. On the upside, what karen means with this is that a content strategy shouldnt focus on the mobile context only. We are pleased to present you with this excerpt from chapter 1 of content strategy for mobile by karen mcgrane, now available from a. We also get into fear and life and how to make change in an environment that needs it. Mobile blog news, notes and ramblings from the mozilla. Karen will discuss why you need to deliver content wherever your customer wants to consume it and the risks of ignoring mobile users. Instead, we should simply use this context as a catalyst for. To help administrators understand the content and implementation planning that is required for a successful mobile device implementation before they make a large expenditure on hardware, lest that outlay of money be a waste in the absence of a larger strategy. Mozilla, gsma publish study on mobile opportunity in.

Im karen mcgrane and i consult on digital strategy. The proven steps on how to create epic mobile marketing content that works. Did you know that most of the content in firefox support was written by volunteers. Karen mcgrane will teach you everything you need to get your content onto mobile devices and more. As sara wachterboettcher writes in her book, content everywhere, its about creating portable, flexible content structures that go wherever your users are, without sacrificing quality. The for mobile bit is something of a misnomer, as the author explains, as it would be folly to pursue a separate content strategy for mobile platforms. In this first part, rob huddleston and scott childs explain how their goal was to serve the 96 percent of users who abandoned their mdot site. People use every device in every location, in every context. More from the a book apart library html5 for web designers jeremy keith css3 for web designers dan cederholm the elements of content strategy erin kissane designing for emotion aarron walter mobile first luke wroblewski design is a job mike monteiro content strategy for mobile karen mcgrane just enough research erika hall sass for web designers. Were not affiliated or endorsed by the mozilla corporation but we love them just the same. Furthermore, because aem pages are based on web standards, they work crossplatform enabling you to embed them in any. If you have an interesting mobile marketing tip, please leave it. The series of a book apart volumes are always well worth reading, and karen mcgrane s content strategy for mobile is especially worth your time.

Developers can more quickly find and fix compatibility issues for firefox on mobile devices. Gather content has recently published a free online guide to content strategy for website projects, which theyve. She is the author of content strategy for mobile from a book apart. Karen mcgrane explains how and why individual fields of content should be annotated with information about what they contain to enable them to be used in a variety of contexts, letting. In todays web world, content is king and building the right content strategy for a mobile app is the secret key to success. With the addon sdk you can develop addons that run on this new version of firefox mobile as well as on the desktop version of firefox. Mozilla and browserstack partner to drive mobile testing. Consider all of the factors that karen listed, each of which might determine how. Its worked for several businesses, both small and big. The definitive guide to creating adaptive content neil patel. Due to its great reception, were taking firefox gone mobile across the pond. Content strategy for mobile focuses on helping content creators develop one content model that can adapt to both desktop and mobile devices, instead of developing content for desktop and then redeveloping that same content separately for mobile. Welcome to the mobile world, a magical place where people want to view your web content on a device that tucks neatly into their pocket or purse.

If youd like, you can download this episodes audio file. We sat down with mozillas jay sullivan to chat about the firefox browser for mobile phones. Mozilla missed a golden opportunity with firefox for ios. The best part about this is truly everyone benefits. How to improve your mobile content marketing strategy. Innovate to differentiate focusing on innovations where we can truly excel and differentiate from the competition. The series of a book apart volumes are always well worth reading, and karen mcgranes content strategy for mobile is especially worth your time. Firefox for android is mozillas mobile web browser for android.